Ad Performance
This course will teach you how to analyze the performance of your ads and compare them against competitors. By the end, you'll know how to improve your ads and optimize future campaigns using the insights gained.
Lesson 1.1: Overview of Ad Analysis
Lesson 1.2: Real-World Example of Business Success: Food Truck Business
Lesson 2.1: Evaluating Ad Metrics
Lesson 2.2: Analyzing Ad Copy and Visuals
Lesson 2.3: Real-World Example of Business Success: Pet Grooming Business
Lesson 3.1: Competitor Ad Research
Lesson 3.2: Benchmarking Against Competitors
Lesson 3.3: Real-World Example of Business Success: Mobile Car Wash and Detailing Business
Lesson 4.1: Using MS Clarity to Optimize Landing Pages
Lesson 4.2: Implementing Ad Optimization
Lesson 4.3: Real-World Example of Business Success: Rope Access Company
Lesson 5.1: Ad Creation Tools
Lesson 5.2: Ad Budgeting & Testing Tools
Lesson 5.3: Ad Performance Tracking & Optimization Tools
Lesson 5.4: Competitor & Keyword Analysis Tools
Lesson 5.5: Key & How to Use These Charts
Lesson 5.6: Real-World Example: Elevate Solutions — Marketing Consultancy Rebuilds with Data-Driven Insights